Stack of black-and-white Deadpan shipping boxes: a large white box on top with a distressed black smiley face logo (X eyes, tongue out), and beneath it several black boxes printed with small white icon patterns and “Deadpan” branding on the sides, all against a pitch-black background.
Stack of black-and-white Deadpan shipping boxes: a large white box on top with a distressed black smiley face logo (X eyes, tongue out), and beneath it several black boxes printed with small white icon patterns and “Deadpan” branding on the sides, all against a pitch-black background.

Details

Details

Details

Thrive Wellness

Thrive is a premium wellness brand built for young professionals who want to invest in mindfulness and personal growth. I led the visual identity design, creating a calm but confident brand that felt premium without falling into typical wellness clichés. Clean typography, spacious layouts and refined photography were paired with a versatile logo that works across all touchpoints due to its square dimensions and bold shapes. The result is a modern identity system designed to feel grounded, trustworthy and scalable as Thrive grows.

Year

2025

Close-up of a purple gradient background featuring a 3D pill-shaped gradient logo to the left of the word “Circular” in white sans-serif type.
Close-up of a purple gradient background featuring a 3D pill-shaped gradient logo to the left of the word “Circular” in white sans-serif type.
Partial view of a black smartphone screen against a purple gradient backdrop, displaying the “Circular” app icon (rounded square with a purple-pink pill logo) next to the Mail app icon, with the time reading 9:41.
Partial view of a black smartphone screen against a purple gradient backdrop, displaying the “Circular” app icon (rounded square with a purple-pink pill logo) next to the Mail app icon, with the time reading 9:41.
Bold white “Deadpan” italic wordmark centred on black, with no other graphics or background detail.
Bold white “Deadpan” italic wordmark centred on black, with no other graphics or background detail.
Angled stack of white business cards with lavender-coloured edges leaning against a purple wall; the top card shows a small gradient pill logo and “Circular” in the top right, plus contact details at the bottom.
Angled stack of white business cards with lavender-coloured edges leaning against a purple wall; the top card shows a small gradient pill logo and “Circular” in the top right, plus contact details at the bottom.

Testimonial

Testimonial

Testimonial

"Matt has an incredible talent and working with him on this project was an inspiring and amazing experience, He truly understood my vision and brought it all into existence in an effortless and magical way. I could not recommend him enough!"

Edyta, Founder, The Escalation Podcast

Silver desktop monitor tilted against a solid lilac background, displaying the Circular website homepage with a purple gradient hero section, the tagline “Your mental health, simplified.” and call-to-action buttons.
Silver desktop monitor tilted against a solid lilac background, displaying the Circular website homepage with a purple gradient hero section, the tagline “Your mental health, simplified.” and call-to-action buttons.
Modern home office setup with a monitor, ergonomic chair, keyboard, and indoor plants near a window with blinds.
Modern home office setup with a monitor, ergonomic chair, keyboard, and indoor plants near a window with blinds.